SEO
How to Increase Your Website Traffic After the Google 2024 Update?
To increase traffic after Google 2024 updates, focus on E-E-A-T content (Experience, Expertise, Authority, Trust), user signals, original content and Core Web Vitals. Sites demonstrating real expertise gain visibility.
What Changed with Google 2024 Updates#
Google reinforced its focus on content quality with several major updates targeting low-quality AI content and sites lacking real expertise.
The Pillars of New SEO#
| Pillar | Description | Concrete Actions |
|---|---|---|
| Experience | Personal experience | Case studies, testimonials |
| Expertise | Deep knowledge | Detailed technical content |
| Authoritativeness | External recognition | Backlinks, press mentions |
| Trustworthiness | Reliability | HTTPS, legal notices, contact |
Winning Strategies Post-Update#
- Content audit: Remove or improve thin content
- Expert authors: Create author pages with detailed bio
- Original content: Studies, proprietary data, experiences
- Regular updates: Refresh existing content
Frequently Asked Questions#
My traffic dropped after the update, what to do?#
Analyze impacted pages, identify quality issues, and focus on content improvement rather than SEO techniques.
Is AI content penalized?#
Low-quality AI content without added value is targeted. AI content edited and enriched by experts remains acceptable.
Tags:SEOGoogle UpdateE-E-A-TTraffic
Last updated: January 12, 2025
About the Author
AA
Ayoub Agouzil
Founder & Digital Expert
Founder of Web Success and digital transformation expert with 5+ years of experience helping Moroccan businesses succeed online.
